Conscious - Fair - Sustainable

rujuta sheth

Rujuta Sheth lives and works in New York City. Born in India, she grew up surrounded by artisans, weavers, beaders, and embroiderers.  When she launched her namesake line in 2015, she naturally returned to these villages to tap into the creativity and craftsmanship she knew so well. 
They use textiles and dyes that are healthy for our planet and the people on our planet. Their decisions in design, production, and business take into account the ripple effect that apparel production and consumption has in the broader social, political, and economical contexts. They champion fair-trade practices, ethical employment, and equal opportunities for all.